RITCHRD (Oakland, CA) is an underground staple and beacon of light for Bay Area dance music culture. Navigating through various music scenes and eras over the years with ever evolving sounds & production styles, RITCHRD cut their teeth early playing live beat sets in the first years of SMARTBOMB events. A natural progression and expansion of sensibilities would find RITCHRD embracing the craft of DJing, soon becoming one of the most exciting and sought after DJs in the bay, moving dancefloors and rave grounds with electric and kinetic sets while tastefully traversing the diverse palette of dance music. Now growing into the role as a curator, promoter, and community catalyst, RITCHRD is the founder of NO BIAS, an independent record label and nightlife series started in the Bay Area in 2020, and an integral part of the beloved LOWER GRAND RADIO community radio station in Oakland.